No Categories. No Repeats. No Hesitations.

I suppose it makes it easier for everyone when fashion and fabric are separated into categories. And it’s probably safe to assume that when the typical consumer walks into a department store, large or small, it’s easier to ask where the silk blouses are so both they, and the sales person, will know exactly what the shopper is referring to.

But to be honest with you I’m beginning to feel like the “category” has seen its day, and that day is passing – at Louis anyway.
Right now, when you walk into Louis, you’ll find carefully curated pieces that don’t fall absentmindedly into any particular category, and that’s just the way I wanted it. Designers including SUNO, GOAT and Proenza Schouler have all created spectacular garments in matching and/or coordinating fabric that ironically make them some of the most versatile pieces you’ll find for the Fall 2014 season. While pants are pants, and skirts are skirts, and dresses are dresses – what goes along with them are not tops, blouses, or jackets. Instead they are pieces that compel you to discover how you want to embrace and incorporate them into your life. Wear them together or wear them apart – they are stunning, and they are going to allow you to really own your individuality.

The other half of the affair I’m having with fashion this fall has arrived in the exploration of innovative fabrication. From GOAT’s denim wool crepe fabric, to Proenza’s viscose knits and razored leather and wool, to Otto’s ultrasuede, to Simone Rocha, Alice Roi, Jonathan Simkhai, and Jacquemus’ bold and beautiful use of neoprene, technology has gone further than it ever has and is ultimately answering the needs of a generation.

Neoprene? Yes. Neoprene. Invented by DuPont scientists in 1930, it thrills me to no end that designers have taken hold and are using it for something other than what it was originally made for – as they should! The fabric has incredible flexibility, provides stunning shape and volume, and keeps you warm without adding any additional weight.

Even after all this time that I’ve been in the business, I still find a fashion season like this to be incredible. Overflowing with innovation that gives us all an opportunity to honor those who refuse to fit into a category and purposefully create things that should be seen and touched and APPRECIATED.

For those who find satisfaction in discovery…I look forward to meeting the women who are bold enough to wear these looks this season.

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GOAT

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SUNO / Proenza Schouler Shoes

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Jacquesmus / Robert Clergerie Shoes

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Proenza Schouler / Paul Andrew Shoes

One thought on “No Categories. No Repeats. No Hesitations.

  1. Giovanni Contrada

    Thank you for your insightful observations on this seasons offerings at Louis, Boston. What’s old is new & innovative again.

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